By Logan Ireland | May 8th, 2021

Thanks for checking out our Top 10 Free SEO Tools for small businesses. We are in no way affiliated with any of these products, and we base our recommendations on personal experience.

Logan Ireland, Post Author


1. Google Analytics

Create a Free Google Analytics Account to better understand your customers and how they interact with your website. Compile, track, and optimize crucial website data like customer demographics and habits, realtime customer acquisition, traffic sources, and more. Measure advertising ROI as well as track social networking sites and applications.

Google Analytics Best Free Local SEO Tools

2. Google Ads Keyword Planner

Build strong keyword lists, find new keyword ideas, and get Google PPC bid estimations to help plan your marketing strategy. Google Ads Keyword Planner is a free-to-use feature within Google Ads, which is also free to create.

Best Free Local SEO Tools Google Ads

3. Google Trends

Google Trends is free, easily accessible keyword research tool utilized by professional digital marketers, small businesses, and entreprepreneurs. Explore how the world, and your customers, search on Google and use the results to optimize your website.

Best Free Local SEO Tools Google Trends

4. Google Search Console

Learn how to improve your Search Engine Results Page (SERP) Ranking by utilizing Google Search Console. Search Console has tools and reports to help measure and improve your Site’s traffic and performance.

Want to learn how to get the most of your account? Check out our tutorial on How to Add A User To Your Google Search Console to get the full value of 1st Ascent.

Best Free Local SEO Tools Google Console

5. Google My Business

Create a free Google My Business listing to get a free Business Profile that lets you easily connect with customers. Google My Business is seamlessly integrated with Google Reviews, Search, Maps, and Gmail, allowing you to fully optimize your presence in the Google-sphere.

Best Free Local SEO Tools Google My Business

FREE SEO TOOLS: Program Trials

Note: None of these services are affiliated with 1st Ascent, and all of them have been tested and used by 1st Ascent. We recommend what we use. We receive no compensation for your use of them.

6. Moz Pro Free Trial

Moz Pro offers a 30 day free trial to new users. Moz Pro will help you rank higher and convert more by providing invaluable SEO insight such as SERP Results, competitor information, and link building opportunities.

Feature: Moz has recently released a beta Moz Local program developed to help businesses in small, local markets understand their unique website needs. Small businesses in Jasper should take advantage of this awesome local SEO Tool.

7. SEMRush Free Trial

SEMRush offers SEO, PPC Advertising, Social Media, Content, and Competitive Research Solutions. They offer a Free 7-day Trial.

Best Free Local SEO Tools SEMRush Free Trial

8. Ahrefs Trial ($7 USD)

Ahrefs is a powerful and easy to learn SEO toolset with a passionate, helpful community. Rank higher, get more backlinks, and understand your competition with Ahrefs SEO Tools & Resources. Start a week long $7 USD trial of Ahrefs here.

Best Free Local SEO Tools Ahrefs Trial

FREE SEO TOOLS: More Free SEO Tools For Small Business

9. Screaming Frog SEO Spider

Screaming Frog SEO Spider is a fast and advanced SEO site audit tool. Use the Free SEO Spider Tool to crawl your website and reveal ways to improve onsite SEO, decrease load speed, analyze page titles & meta data, generate XML sitemaps, find broken links, and more.

Best Free Local SEO Tools Screaming Frog

10. 1st Ascent Basecamp

1st Ascent offers free consultation calls for anyone interested in learning how to optimize your search engine presence. We utilize all of the tools above to give our clients the most well-rounded and effective Search Engine Marketing service possible. Our clients gain access to the paid versions of these Free SEO Tools for Small Businesses and rely on us to utilize them to their full effect.

Finished setting up all these Free SEO Tools? Take the next step to optimizing your online sales and learn how to add 1st Ascent to your Google Search Console.

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